📍 Client: CardReview.in
Website: https://cardreview.in cardreview.in
Industry: Financial Content / Credit-Card Reviews
🎯 Client Objectives
- Build a modern, content-rich website for CardReview.in, focusing on credit card reviews, offers, news and educational content.
- Design for SEO: target keywords like best credit cards India, credit card offers 2025, how to choose a credit card.
- Optimize site architecture for rapid indexing, high readability, user engagement, and monetization (via ads, affiliate links).
- Provide a flexible CMS for daily articles, updates, and internal linking to build domain authority.
🛠 My Role & Services Delivered
- UI/UX Design: Created a clean, professional layout that balances content volume with readability and exit-intent (monetization) elements.
- Front-end/Back-end Implementation: Developed the site using (specify CMS/framework: e.g., WordPress with custom theme) with responsive design, fast load times, and structured data.
- Content Structuring & SEO: Organized review/content categories (e.g., Rewards Cards, Cashback Cards, Student Cards, Travel Cards), implemented rich snippet schema (Review, FAQ) to enhance SERP appearance.
- Performance & Monetization Setup: Enabled ad placements (compatible with Google AdSense), affiliate link integration, analytics, and A/B elements for CTAs and promos.
- Training & Handover: Provided editorial team with guidelines for writing SEO-rich articles, internal linking strategy, review template structure, and site maintenance best practices.
⚙️ Key Features & Highlights
- Hero/Featured Section on the homepage for latest top reviews and offers, instantly engaging visitors.
- Review Cards: Structured layout for each credit card review — including card features, welcome benefits, eligibility, fees, verdict, CTA.
- Category Navigation & Filters: Easy to browse by card type, bank, reward type, etc.
- Internal Links & Related Posts: To enhance dwell time, reduce bounce and improve SEO.
- Schema Markup: Implemented Review and FAQ schema for each article to boost rich snippets and SERP appearances.
- User Engagement Features: Comment section, rating widget, email subscription box, social sharing.
- Optimized for Mobile & Speed: Ensured fast load times even with heavy content and ad placements.
📐 Tech Stack & Tools
| Category | Tools / Technology |
|---|---|
| CMS / Backend | WordPress (custom theme) |
| Front-end | HTML5, CSS3, JavaScript, Responsive Design |
| SEO & Analytics | Yoast SEO / Rank Math, Google Analytics, Search Console |
| Monetization | Google AdSense, Affiliate link management |
| Performance | Caching plugin, Image optimization, Lazy loading |
🚀 Outcome / Results
- Website positioned as a go-to authority for credit card reviews in India within the niche.
- Improved organic traffic for keywords like “best credit cards India 2025”, “credit card welcome benefits”, leading to higher search rankings.
- Monetization capability enhanced (ads and affiliate links) with professional review structure.
- Content team able to publish quickly and efficiently, improving site freshness and domain strength.