📍 Client Overview
Ashirwad GRC is a leading manufacturer and supplier of Glass Reinforced Concrete (GRC) architectural products — including jalis, panels, cornices, and custom façades.
The company needed a modern, mobile-responsive website to showcase its product catalog and strengthen its B2B presence in the construction industry.
🎯 Project Goals
- Build a professional corporate website that highlights the brand’s craftsmanship and scale.
- Create clear navigation for product categories (GRC Jali, GRC Cladding, GRC Mouldings, etc.).
- Optimize website speed, structure, and metadata for organic visibility on Google.
- Enable project inquiry and quotation forms for business leads.
💡 My Role
- UI/UX Design & Brand Integration
- WordPress Website Development
- SEO & Performance Optimization
- Product Gallery Architecture & Categorization
- Integration of WhatsApp Chat and Lead Form
⚙️ Key Features Delivered
✅ Elegant homepage with hero banner and product highlights
✅ Categorized GRC product gallery with lightbox view
✅ Fully mobile-optimized design for tablets and smartphones
✅ Dynamic inquiry form with backend email notifications
✅ Optimized meta tags, sitemap, and structured data for SEO
✅ Integrated social media and Google Business links
🎨 Design Language
- Color Palette: Off-white, stone gray, and gold — to reflect GRC’s architectural tone
- Typography: Bold serif headlines with modern sans-serif body fonts
- Layout: Grid-based design emphasizing visual balance and readability
🧩 Tech Stack
| Category | Tools / Technology |
|---|---|
| Frontend | HTML5, CSS3, JS, Bootstrap |
| CMS | WordPress |
| Optimization | WP Rocket, Yoast SEO |
| Hosting | Litespeed Server |
| Analytics | Google Analytics & Search Console |
🚀 Results
- Improved organic reach for “GRC manufacturers in India” and “GRC jali suppliers.”
- Enhanced website performance (PageSpeed 90+).
- Increased client inquiries via integrated lead form and WhatsApp chat.
- Established consistent branding across all product pages.